COVID-19 STATEMENT: While this virus is impacting everyone differently, this online program is continuing as planned.
Please consider joining our global online classroom for an enriching and interactive experience to further your career.
While this virus is impacting everyone differently, this online program is continuing as planned. Please consider joining our global online classroom for an enriching and interactive experience to further your career.
Quantitative Intuition (Live Online): Making Smarter Decisions with Imperfect Information

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DURATION

6 weeks,

Eleven 60- and 90-minute live virtual sessions
(up to 2 per week)

PROGRAM FEE*

$2,800

 Flexible payment available
 Special group enrolment pricing

*GST applicable to Singapore residents.

Make Smarter Decisions Under Uncertainty

Information is imperfect. Change happens at a head-spinning pace. To address this, executives need to acquire the skills to develop enough of the right information to make an informed, data-driven decision.

This Quantitative Intuition™ framework — developed exclusively by the faculty directors of this program — teaches participants how to develop a parallel view of the issues that matter rather than just a logical sequence of thoughts to evaluate the situation as a whole.

This is not a program about learning how to analyze data and data analysis software. Rather, participants learn to formulate critical business data-driven questions and leverage data to make the most effective decision drive their organization's strategy forward.

About Columbia Business School Executive Education's Live Online Programs

Now, more than ever, executives need the knowledge and insights to help them adapt to change and solve complex problems. Columbia Business School Executive Education offers executives and organizations a variety of approaches, programs, and means to excel. But delivering learning with real-time impact isn't new to Columbia. And as the business world has evolved, we have applied new best practices to continuously improve the experience.

With our live online programs, we are taking select in-person programs and translating them into a fully live and virtual format, delivering the same interactive sessions with faculty and real-time application of knowledge you would experience in person.

Reserve your seat early for Columbia Business School Executive Education's online global classroom, as spots are limited.

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This Program's Live Online Experience

  • Up to Two 60- and 90-Minute Live Sessions with Faculty per Week

    Up to Two 60- and 90-Minute Live
    Sessions with Faculty per Week

  • Case Studies and Exercises

    Case Studies
    and Exercises

  • Discussion and Breakout Rooms

    Discussion and Breakout
    Rooms

  • Dedicated Program Support Team

    Dedicated Program
    Support Team

  • Mobile Learning App

    Mobile
    Learning App

  • Peer Learning and Feedback

    Peer Learning and
    Feedback

Who Should Attend

The program is designed for executives of all levels in all facets of business (e.g., consulting, marketing, strategy, product management, and finance) who wish to equip themselves with pragmatic skills to be successful leaders and business drivers in our data-driven world through precision questioning and Quantitative Intuition™.

Columbia Business School Alumni and up to four of their colleagues are eligible for a 25 percent tuition benefit for full-fee Executive Education in-person programs lasting up to seven days and all full-fee online programs.

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“Superb context to a balanced and pragmatic approach to using data in your decision-making process by combining it with practical intuition.”

— Juan F., Director of Planning & Logistics at Johnson & Johnson

(On-campus program participant)

“You’ll learn how to take an imperfect database and get to the best decision — including how your personal biases can lead you wrong.”

— Robert B., CEO of North Cypress Medical Center

(On-campus program participant)

“We have more data than we can process — it’s become white noise. The first lesson learned will apply to budgeting — to rethink the presentations to provide the Board with more value.”

— Rana L., SVP of Finance at the Las Vegas Convention and Visitors Authority

(On-campus program participant)

Key Takeaways

  • Learn how to gather, understand, and find value in data across the business continuum
  • Develop a set of pragmatic communication techniques
  • Become proficient in extracting meaningful insights
  • Return to your organization with the competencies to make more informed decisions and lead change

Syllabus

The program is taught workshop style — just like the on-campus version — using a combination of lectures, case studies, and in-class exercises.

The program involves three components:

Section I: Precision Questioning

  • Understand your biases
  • Discover why asking the right questions can lead to more successful decisions than having the right answers
  • Learn how to ask data-driven questions

Section II: Pattern Recognition

  • Learn how to evaluate data integrity
  • Disentangle the squiggly line from a meaningful pattern
  • Consider customer needs
  • Master the art of guesstimating — the Fermi method

Section III: Parallel Processing and Delivery

  • Pinpoint actions and growth opportunities
  • Create richer data-driven dialogue
  • Learn to synthesize rather than summarize
  • Utilize effective data visualization and 3D Storytelling

Live Session Schedule

Live Session #1 Live Session #2 Time (ET)
Week 1 July 15 July 17 8–9:30 a.m. and 8–9 a.m.
Week 2 July 22 July 24 8–9 a.m.
Week 3 July 31 8–9:30 a.m.
Week 4 August 5 August 7 8–9 a.m.
Week 5 August 12 August 14 8–9 a.m.
Week 6 August 19 August 21 8–9 a.m.

In addition, a recorded orientation session welcoming you to your online campus will be made available after the program commences on July 8, 2020.

Note: This schedule is subject to change and recorded sessions will be made available on the learning platform for the duration of the program.

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Participant Profile

  • 20+ yrs
  • 16-20 yrs
  • 11-15 yrs
  • 6-10 yrs
  • 1-5 yrs

Note: The participant profile is representative of the on-campus version of this program.

  • General Mgmt.
  • Finance / Accounting
  • Marketing
  • Operations
  • Info Systems / Tech.
  • HR
  • R&D
  • Other
  • Healthcare / Pharma
  • Finance
  • Government
  • Manufacturing / CPG
  • Consulting
  • Education
  • Energy / Resources
  • Shipping / Transport
  • Info Systems / Tech.
  • Other

Videos

Program Overview

Program Overview

Hear from the faculty co-directors on how leaders can make smarter, more informed decisions in uncertain situations — particularly in the absence or ambiguity of data — through an emerging area called Quantitative Intuition™, or “QI.”

Quantitative Intuition™ Defined

“The ability to make decisions with incomplete information via precision questioning and business acumen driven by pattern recognition.

This requires a parallel view of the issues that matter rather than just a logical sequence of thoughts to see the situation as a whole.”

— Program faculty: Christopher Frank, Paul Magnone and Oded Netzer

Faculty

Oded Netzer

Oded Netzer, Faculty Co-Director

Professor of Business at Columbia Business School

Professor Netzer's research at Columbia Business School centers on one of the major business challenges of the data-rich environment of the 21st century: developing quantitative methods that leverage data to gain a deeper understanding of customer behavior and guide firms' decisions

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Christopher Frank

Christopher Frank, Faculty Co-Director

Vice President at American Express

As Vice President of Global Marketplace Insights at American Express, Christopher Frank is responsible for advertising, brand, and business-to-business research. Prior to joining American Express, he spent ten years at Microsoft as senior director in market research.

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Paul Magnone

Paul Magnone, Faculty Co-Director

Management Consultant at Google

Paul has over 25 years of experience in strategic planning, new product development, acquisition integration, alliance management, and consultative sales. In his current work with Google, he is unlocking the next generation of business value through cloud computing and related technologies.

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Certificate

Upon completion of the program, participants will receive a certificate of participation from Columbia Business School Executive Education and one day towards a Certificate in Business Excellence.

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Your verified digital certificate will be issued in your legal name and emailed to you, at no additional cost, upon completion of the program, as per the stipulated requirements. All certificate images are for illustrative purposes only and may be subject to change at the discretion of the Columbia Business School Executive Education.

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